Labubu and KPop Demon Hunters join Macy’s Thanksgiving Day Parade

Friday, November 28, 2025 -Macy’s Thanksgiving Day Parade is kicking off this year with a vibrant pop culture twist, featuring fan-favorite characters Labubu and the KPop Demon Hunters. 

Parade organizers say these additions aim to capture younger audiences and bring fresh energy to the annual event, blending classic floats with modern fandom favorites.

Spectators can expect eye-catching floats, dynamic performances, and interactive elements inspired by the hit franchises. Social media buzz around the parade has already surged, with fans sharing excitement over seeing beloved characters in life-size parade form. 

The lineup reflects Macy’s strategy to modernize the parade while honoring tradition, appealing to families, pop culture enthusiasts, and collectors alike.

Event organizers stress that this year’s parade will offer something for everyone, combining musical performances, celebrity appearances, and the beloved Thanksgiving staples. 

With Labubu and the KPop Demon Hunters on display, Macy’s is turning its annual celebration into a must-watch cultural moment, both in person and online.