Wednesday, November 12, 2025 - An AI-powered e-commerce platform for bespoke and ready-to-wear African fashion, Stitches Africa, on Friday unveiled its mobile app in Lagos to promote African fashion globally.
The Co-founder of the company, Mr Franklyn Peters, told
journalists in Lagos that the platform connects African designers and tailors
with customers around the world, providing visibility and access to new
markets.
Peters said the innovation would particularly benefit
millions of Africans in the diaspora seeking authentic, custom-made African
wear.
He noted that the launch reflected the growing global demand
for African fashion, adding that users could access the platform via www.stitchesafrica.com to
experience the continent’s best craftsmanship.
“Through its AI-driven body measurement technology,
customers can now generate accurate digital measurements for perfectly tailored
fits from anywhere in the world,” he said.
According to him, the platform offers a seamless shopping
experience for bespoke and ready-to-wear items produced by verified African
designers.
He further said that the app also helps designers earn in
foreign currency and access potential funding through partnerships.
Stitches Africa also announced a 50 million United States
dollar financing programme to support market expansion, merchant production
financing, logistics development, and product portfolio growth.
Head of Marketing Ms Joy Oikeh said the financing is being
led by JF Advisory Group, with Cedrus Trustees Ltd serving as custodian and
transaction trustee.
She said the investment would enable Stitches Africa to
scale its operations across international markets while providing financing and
support to designers and fashion entrepreneurs within its ecosystem.
Oikeh added that the partnership includes structured funding
for logistics infrastructure to improve distribution and cross-border market
access.
Head of Legal, Ms Ntishorkara Monkom, said the initiative
represents “the future of African fashion commerce, one that empowers creators,
strengthens value chains, and connects African creativity to global markets.”
She said the financing also reflected investor confidence in
Stitches Africa’s business model and the growth potential of the African
fashion industry.

0 Comments