Asahi says more than 1.5 million customers' data potentially leaked in cyber-attack

Thursday, November 27, 2025 -Japanese beverage company Asahi has confirmed that more than 1.5 million customer records may have been compromised in a recent cyber-attack. 

The company is investigating the breach, which could include sensitive personal information, and has alerted affected customers while coordinating with cybersecurity experts to assess the full scope.

Officials emphasize that the breach underscores the growing threat of cybercrime targeting corporate databases and the critical importance of robust security measures. 

Analysts note that companies handling large volumes of consumer data face increasing pressure to prevent unauthorized access and respond rapidly to incidents.

Asahi has pledged to enhance its cybersecurity infrastructure and provide support to impacted customers. Regulatory authorities are monitoring the situation closely, and potential legal and financial repercussions may follow depending on the investigation’s findings.